The McCarthy Institute Trademark Law Symposium
- 2/1/2019 8:25 AM - 6:30 PM
Please arrive early for registration
- NYU School of Law, Tishman Auditorium
40 Washington Square South
New York, New York 10012
The 10th annual McCarthy Institute Symposium will cover a range of thought provoking topics intersecting trademark issues, consumer behavior, and marketing. Industry-leading practitioners and scholars will present original research, including case law updates, and moderate panels covering dynamic IP and branding issues like: non-traditional trademark applications, empirical consumer survey evidence, digital marketing and search optimization, and the cultural, linguistic, and behavioral shifts affecting trademarks and brand recognition.
For more information, click HERE.